Connecting Obama to social entrepreneurs

Google wanted to create standout moments at the Global Entrepreneurship Summit to reinforce their commitment to supporting underserved communities and building better startup ecosystems. Through our global network of Portals, we were able to source unique and interesting social entrepreneurs that were working on solving some of the world’s most pressing challenges.

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Activation

We built two Portal activations for this event. One specifically for President Obama, which involved 4 standing Portal screens on a stage to provide a 4-to-1 point connection with the President for a live, recorded conversation with social entrepreneurs in Iraq, Korea, the UK, and Mexico.

We also installed a container Portal for the duration of the event to activate an outdoor space at the venue. Here we brought social entrepreneurs from several countries into conversation with business and world leaders at the event to explore the landscape of global entrepreneurship, discuss pressing social challenges and receive feedback on the solutions that were being built. 

Guests at the Portal included Google co-founder Sergey Brin, U.S Secretary of State John Kerry, Daymon John, U.S. Secretary of Commerce Penny Pritzker, Former AOL Chairman Steve Case and Pinnacle Group CEO Nina Vaca.

Results

The Portal activation created a meaningful way for Google to put its CSR commitments into action and generated a wealth of unforgettable content to raise awareness about their efforts.
 
The connections provided an unparalleled level for these social entrepreneurs to top minds. The conversations they shared brought exposure to the important causes they were building solutions for as well as allowing them to form business and mentorship connections to help accelerate their chances of success. 

U.S. Secretary of Commerce Penny Pritzker even received feedback from a Mexican AgTech entrepreneur on specific policy recommendations to bring to her discussions with the Mexican government.

10

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40

Cities

30,000

People

Testimonials

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